I think we have to accept this reality that the media is another way of influence and TRPs are a part of our life and we have to show maturity now to handle all this. These things are not going to go away. If you see the recent elections, media had a major role in the victory of Narendra Modi and we should accept it as a reality and be matured enough to live with it and tackle it and give it its right due rather than run away from it.